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Svartigaldur

By Svartigaldur

Heartbeat

See the journey behind every visit.

Numbers tell you that people visited. Heartbeat helps you understand the experience behind those visits, using session replay and heatmaps to bring website journeys into view.

Explore Heartbeat for my website

Tracking setup is required before activity can be collected.

See the moment that deserves a closer look.

Switch between a replay, a heatmap and a focused investigation. This illustrative journey shows how observed behavior can guide a better question.

HeartbeatInteractive example
An illustrative visit
nord.ExperiencesOur story
Example travel page

A day to remember.

Wild places. Small groups. A fresh perspective.

Find your adventure
Choose a dateGuestsExplore trips
A simulated journey. This example does not record your visit.

Choose a perspective

Watch a journey unfold.

Look at how someone moves through a page or flow. Session replay gives a team a way to investigate apparent hesitation in context.

Illustrative views, with no live client data.

Look at the journey

Use session replay to investigate how visitors move through a page or flow and where they appear to hesitate.

See patterns on the page

Use heatmaps to explore interaction patterns and identify areas worth reviewing.

Give design decisions a starting point

Bring observed behavior to the discussion when choosing which content, layout or journey to improve.

Getting
started.

For marketing, design and website teams deciding which parts of a visitor journey need closer attention.

  1. Agree the tracking setup and the pages to study.
  2. Collect activity after the tracking pixel is installed.
  3. Review journeys and heatmaps with a specific question in mind.

Tracking setup is required before activity can be collected.

Good to know.

Will it show visits from before installation?

No. Heartbeat needs its tracking pixel in place before it can collect activity. We agree the setup and appropriate data handling before collection begins.

What needs to happen before collection begins?

We agree the pages and tracking setup, install the tracking pixel and establish the appropriate data handling for your website.

Does a replay tell us why somebody left?

It shows behavior, not a visitor's thoughts. We use replays and heatmaps to form questions, then check them against the wider context.

Make it
useful.

Start with what you want to understand or do better.

Explore Heartbeat for my website